We’re all fed up with bogus “make money online” bulls**t. Isn’t this industry long overdue for a legitimate, step-by-step guide to building an internet business?Not a crappy $97 PDF delivered via email. Just the age-old gold standard: a reasonably priced book. This audiobook contains everything you need to start an online business in the affiliate marketing, internet marketing, blogging, and e-commerce industries…using less than $100. It doesn’t matter if you’re brand new to this or if you’ve tried for years without seeing success. If you can bring yourself to trust a ginger millennial as your guide (difficult, I know), you’ll be on your way to first-time success in online business the moment you begin listening. 1. Language: English. Narrator: Roberto Scarlato. Audio sample: http://samples.audible.de/bk/acx0/166702/bk_acx0_166702_sample.mp3. Digital audiobook in aax.
Every entrepreneur has a story to tell, whether they’re running seven-figure startups or small personal brands. Your story is the most powerful asset you have at your disposal. It can cut through the noise and connect you with your customers. Content marketing is one of the most affordable and powerful digital marketing tools available to tell your story at scale. Maybe you’ve considered content marketing to tell your story, but instead of opportunity, you see setbacks. Creating content takes a lot of time and energy. How is it that some entrepreneurs can produce tons of content, run a business, and still have time to relax with their kids at the end of the day? The Story Engine provides a clear, concise, and actionable strategy to reap the benefits of inbound marketing. Inside you’ll learn: How to set yourself up for content marketing success early and how to avoid common pitfalls Content strategy for both B2B and B2C businesses How to use content as an influencer marketing and relationship-building tool Simple metrics to understand how your content is performing How to use brand storytelling and transparency to drive growth for your business Simple guides to use SEO, email automation, and paid traffic to support your content strategy and convert visitors into customers How to automate and delegate time-consuming parts of creation and still feel secure knowing that your content fits your unique brand, all without breaking your budget Easy-to-use content marketing templates to help you take action right away and get the results you want are available at thestoryengine.co/resources. 1. Language: English. Narrator: Kyle Gray, Tom Morkes - foreword, Kim Doyal - introduction. Audio sample: http://samples.audible.de/bk/acx0/117186/bk_acx0_117186_sample.mp3. Digital audiobook in aax.
This copywriting book contains all the essential elements that must exist in an effective sales letter to pull money or get the call to action you want from prospects. This could be to subscribe to your list, share your content or even buy it now!This book is aimed at starting copywriting students and business owners who want better results through effective copywriting skills and best practices. Especially now that a lot of marketing is going on in social media, email, our websites - writing effective copy is a must to prosper!This is a book for anyone writing or approving copy: copywriters, account managers, creative directors, freelance writers, and advertising managers. Even entrepreneurs and managers of the brand. It reveals dozens of copywriting techniques that can help you write ads, commercials, and direct mail that are clear, persuasive, and get more attention - and sell more products.Sneak peak from the book:Writing Persuasive ContentHow to Spot Good Copy vs Bad CopyWebsite Product CopywritingLanding Page CopywritingEmail MarketingCrafting Effective Email Marketing CopySales Page CopywritingUnderstanding Your ProspectsHeadline EssentialsTypes of HeadlinesSubheadings/Sub-HeadlineCopywriting Mistakes to AvoidHow to Become a Well-Paid CopywriterAnd much more...Take action right away to write better content. Improve your copywriting skills so you can maximize your conversions by downloading this book. 1. Language: English. Narrator: Sam Slydell. Audio sample: http://samples.audible.de/bk/acx0/168351/bk_acx0_168351_sample.mp3. Digital audiobook in aax.
This essay sheds light on the importance of loyalty programs and elucidates the benefits of brands offering loyalty programs. Moreover, this essay delineates why loyalty programs should be eminently enhanced as an efficacious customer retention strategy. A new development related to relationship marketing that is likely to emerge as companies strive to be the premium solutions providers is the enhancement of loyalty programs. Today, loyalty programs are leveraged by a copious amount of companies to strengthen the customer’s brand loyalty and to also retain customers as repeat buyers. The importance of loyalty programs goes beyond brands being able to earn more revenue and increase their sales volume. Loyalty programs also allow brands to foster more brand advocates, track customer purchases, make personalized product recommendations to customer based on their purchase history, attract new customers, and directly reach out to customers more frequently via email to market the latest promotions. The benefits of loyalty programs are multitudinous and should not be overlooked for companies adamant about maximizing their long term profitability. The usage of a loyalty program leads to increased revenue since increased customer retention rates culminates in boosting profitability. Additionally, implementing a loyalty program as a customer retention strategy is typically substantially less expensive than spending marketing dollars to attract new customers (Miller, n.d.). “Acquiring new customers can be 25 percent more expensive than focusing on retaining current customers” (Miller). Companies can also utilize the purchasing history of loyalty program enrollees to have their product recommendation algorithms recommend products they may be interest in purchasing in the future. Emails of product recommendations can be sent directly to the customer’s email address. Brands can also leverage their “loyalty program to promote sales, special events, and showcase ne 1. Language: English. Narrator: Josh Mickley. Audio sample: http://samples.audible.de/bk/acx0/197441/bk_acx0_197441_sample.mp3. Digital audiobook in aax.
The missing piece of Internet marketing that almost all business owners miss is transforming themselves into an authoritative brand that attracts their ideal customers.Yes, traffic is very important for getting your prospects to find you Online. However, most social psychologists would agree the secret sauce for small business owners, entrepreneurs, and salespeople is being chosen over your competition is to be viewed as a "Trusted Advisor".In this book, Matt Bertram reveals tactics and strategies to quickly build authority and create “trusted advisor status” in your market to dramatically gain mindshare with your prospects, as well as increase your web presence, dominate your niche, and generate more leads Online than ever before!These are not untested theories, or rehashed ideas but strategies and tactics that Matt has personally helped implement for hundreds of clients and entrepreneurs, including: Understanding the science behind credibility - a factual basis to generate trustA blueprint to creating the reputation you want others to see OnlineThe hidden concepts behind affinity audiences, attraction marketing, and cause-based sellingCase studies and real-world examples of people and businesses that achieved significant success through brand buildingA step-by-step explanation of how to build authority using the best tools, platforms, and resources OnlineWhy achieving a “Trusted Advisor Status,” SERP stacking, and the celebrity effect is so importantBrand new ways you can use social media, paid ads, email automation, and moreMatt Bertram is a trainer, local keynote speaker, and consultant in Digital Marketing and Social Selling. He is currently the co-host of the most popular SEO podcast on iTunes and Ahrefs called, "The Unknown Secrets of Internet Marketing." He is COO at eWebResults, a top Internet marketing agency since 1999. 1. Language: English. Narrator: Robert Plank. Audio sample: http://samples.audible.de/bk/acx0/129696/bk_acx0_129696_sample.mp3. Digital audiobook in aax.
Have you been wondering if mobile marketing is worth your efforts? Consider this: "In the last 12 months, customers around the world ordered more than $1 billion worth of products from Amazon using a mobile device." This was said by Jeff Bezos, CEO of Amazon, and it shows just how powerful mobile marketing has become. If your company is not making the most out of it, you are missing out on that potential income. Why is mobile marketing so important? Think about the way people use their mobile devices. A mobile phone, smart or not, is constantly with the individual. If they receive a text, they likely stop what they are doing to check it. If they have a few moments of downtime, they likely use the phone to go online and check their email or their favorite social media site. By getting your message to that mobile device, you are keeping your brand, quite literally, in your customer's back pocket. This is why mobile marketing is becoming one of the driving forces in the marketing world. When done correctly, mobile marketing reaches a consumer in a highly intimate way. Mobile media is here to stay, and it is growing at a tremendous rate. Is your business making the most out of this? If you are not following the latest mobile marketing trends, you may be left in the dust. This audiobook tells you what you need to know about the latest trends and changes in the mobile marketing world. 1. Language: English. Narrator: Kenneth J. Lee. Audio sample: http://samples.audible.de/bk/acx0/006715/bk_acx0_006715_sample.mp3. Digital audiobook in aax.
Affiliate marketing is known as a type of marketing that is performance-based. The business is going to reward each affiliate for every visitor or even every customer who was brought to the company by the affiliate's marketing efforts. There are going to be four players when you look at affiliate marketing. The merchant, which is also the retailer or the brand the affiliate is trying to sell. The network, which will contain the offers from which the affiliate is going to choose. It is also going to take care of the payments that are sent in. The publisher, or the affiliate who is doing the selling. And the customer, who is doing the buying of what the affiliate is selling. The market is very complex and is going to create a second tier of employees who are going to be included. This second tier is affiliate management agencies, specialized third-party vendors, and super affiliates. Internet marketing and affiliate marketing will have overlapping methods since affiliates tend to use some of the more recognized advertising methods. Many methods that are used are organic search engine optimization, email marketing, content marketing, paid search engine marketing, and display advertising. But there are also some affiliates that turn to methods that are less orthodox, like publishing reviews or services that are be offered by some of their partners. You can also see affiliate marketing is tied to referral marketing because these forms of marketing are going to use third parties to drive up sales from the retailers. But you will find that they have some differences between them. The primary difference is that affiliate marketing is going to rely on financial desire, while referral marketing is built on trust and personal relationships. Affiliate marketing tends to get overlooked by advertisers. Affiliate marketing is going to have a lower profile, but it still has a major role when looking at marketing strategies that e-retaile 1. Language: English. Narrator: Lee Goettl. Audio sample: http://samples.audible.de/bk/acx0/140643/bk_acx0_140643_sample.mp3. Digital audiobook in aax.
Video marketing sounds scary. I know, I used to be terrified of it. I used to think, "Oh God, the gear is so expensive, and I have to learn how to become a video editor, and I hate to be on camera, and when I upload videos to YouTube unstable, sociopaths will leave nasty comments that will sabotage my business." But then the recession came, and I quickly realized: video marketing represents the fastest, cheapest, most effective way to get tons of traffic to your website, boost your email list, increase the exposure of your brand, and break through people's resistance and come to trust you as an authority in your industry. And all it takes is somebody pointing you in the right direction, and helping you avoid some of the more common video marketing mistakes. And that's what Video Marketing That Doesn't Suck can help you do. "This book lays out easy-to-understand concepts and discusses how to implement ideas to make and promote videos in a warm, irreverent, and incredibly helpful way." (Art Maines, LCSW - author, Scammed: 3 Steps to Help Your Elder Parents and Yourself)"A very well thought-out and researched 'how-to' guide that goes into all the details of maximizing video production and promotion." (Teresa Haase - co-owner, "His Nibs" luxury fountain pen supplier)"Simple and clear language for general readers seeking guidance on video marketing tools." (Kayla Wilson - director of programmatic partnerships, InMobi) 1. Language: English. Narrator: Greg Zarcone. Audio sample: http://samples.audible.de/bk/acx0/009584/bk_acx0_009584_sample.mp3. Digital audiobook in aax.
The importance of having the ability to craft compelling copy cannot be understated. Whether you are an online marketer, entrepreneur, or small business owner, if you rely upon getting sales, you need to understand how to get into the mind and heart of your customers. You must motivate them to take action to buy your product or service, or else, you will simply not make sales.The good news is that anyone can learn how to become a masterful copywriter - you just need to understand the psychology behind creating writing that sells. In this second book in the Copywriting Secrets series, we will cover exactly how to use your copywriting skills to create powerful and profitable ad campaigns and grow your audience in a way that will bring you consistent revenue even years into the future.Don’t spend another minute losing money and customers because you don’t understand audience research and copywriting. Stop wasting time scouring the web and testing different strategies. The best and most proven methods are right here in this book!Here’s just a tiny fraction of all you will learn in this book:Why conducting audience research can 10x your advertising results?How to uncover your target customer’s deepest motivations and market directly to their needs?Why you should never sell a product, but instead sell a story (and exactly how to do so)?What are the nine marketing psychological concepts you must master to write effective copy?How to create authority, urgency and exclusivity around your product to get people to buy?How to get customers to know, like and trust your brand online?What you need to know about cold email marketing - from exactly what to say in the first email, to why you need to follow up six to 10 times to maximize results What are the seven types of irresistible, proven email headline formulas you can customize to your product or service?What are 1. Language: English. Narrator: Terry F. Self. Audio sample: http://samples.audible.de/bk/acx0/197578/bk_acx0_197578_sample.mp3. Digital audiobook in aax.